Brand meaning

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  • Brand meaning

The brand of Ximeng intended to: Ximeng believes enterprise is a force which driving social development and always keeps improving. In Chinese language, "Xi" is the symbol of power, representing our ability to control and use existing resources to create value for society, strength and initiative to develop enterprise and the obligation as an enterprise citizen; "Meng" is bud or budding, symbolizing that our road of undertaking is endless, so that we must have attitude and passion just like standing on the scratch line, pursue for development down-to-earth, create values and keep growing.